Last updated: March 2026 · Effective: March 1, 2026
Cookies are small text files stored on your computer or mobile device when you visit a website. They contain information about your browsing preferences and are retrieved by the website on subsequent visits. Cookies serve multiple purposes:
We use cookies in accordance with applicable laws including GDPR, DPDP Act 2023, and CCPA. On your first visit to our website, we display a cookie consent banner allowing you to accept or decline non-essential cookies.
Below is a comprehensive table of all cookies we use on our website, categorised by type and purpose:
| Cookie Name | Provider | Purpose | Duration | Type |
|---|---|---|---|---|
| PHPSESSID | Apex Influence | Maintains your session on our website; preserves form data and login status | ||
| cc_consent | Apex Influence | Stores your cookie consent preferences (what you accepted/rejected) | ||
| _csrf_token | Apex Influence | Security token to prevent cross-site request forgery attacks | ||
| _ga | Google LLC | Distinguishes unique visitors to calculate website usage statistics. Core Google Analytics identifier | ||
| _ga_<ID> | Google LLC | Used to throttle request rate for Google Analytics. Works with _ga to determine unique users | ||
| _gid | Google LLC | Registers a unique ID used to generate statistical data about how visitors use the website | ||
| _gat | Google LLC | Used to throttle request rate in Google Analytics | ||
| _fbp | Meta Platforms Inc. | Used by Meta Pixel to identify users and track conversions for advertising purposes | ||
| _fbc | Meta Platforms Inc. | Meta Pixel cookie for tracking clicks and identifying visits from ads | ||
| IDE | Google / Doubleclick | Google Ads cookie for tracking conversions and serving targeted advertisements | ||
| _gcl_au | Google LLC | Google Ads cookie for measuring conversion events and retargeting campaigns | ||
| ANID | Google LLC | Google advertising cookie for showing relevant ads based on browsing history | ||
| li_fat_id | LinkedIn Corporation | LinkedIn Insight Tag for tracking conversions and B2B audience insights | ||
| UserMatchHistory | LinkedIn Corporation | LinkedIn cookie for matching visitors with LinkedIn users for retargeting | ||
| lang | Apex Influence | Remembers your language preference for the website | ||
| region | Apex Influence | Stores your geographic region for displaying localised content | ||
| theme_preference | Apex Influence | Remembers your dark/light mode preference |
Note: Cookie names and purposes may vary based on updates to Google Analytics, Meta, LinkedIn, or our website infrastructure. This policy reflects our practices as of March 2026.
These cookies are essential for the basic functioning of our website. They enable core features like:
You cannot disable these cookies without breaking website functionality. They do not require your consent under GDPR or DPDP Act but are used in accordance with the law.
We use Google Analytics 4 (GA4) to understand how visitors interact with our website. These cookies collect:
You can opt out of analytics cookies. Google Analytics data is anonymised and does not directly identify you.
We use advertising pixels from Meta, Google, and LinkedIn to:
You can opt out of marketing cookies. Without these cookies, you may still see ads, but they will be less relevant to your interests.
These cookies enhance your experience by remembering your preferences:
You can opt out of functional cookies. Your preferences will reset on subsequent visits if you disable them.
We use cookies to:
When you first visit our website, we display a cookie consent banner with the following options:
You can change your cookie preferences anytime by clicking the "Manage Cookies" button in the footer of our website. This opens the cookie preference centre where you can toggle each category on or off.
Most browsers allow you to control cookies through settings. You can:
For instructions, visit your browser's help page or settings menu.
You can opt out of specific advertising and analytics services:
Download and install the Google Analytics Opt-Out Browser Add-on. This prevents Google Analytics from collecting your data.
Visit Meta's privacy settings to opt out of personalised advertising across Meta platforms.
Visit www.optout.aboutads.info to opt out of behavioural advertising from member networks. You can opt out of multiple advertisers at once.
Visit www.youronlinechoices.eu to opt out of interest-based advertising in Europe.
Some browsers offer a "Do Not Track" feature. We aim to respect DNT signals where technically feasible, though not all advertising partners support this standard.
Some cookies on our website are set by third-party service providers including Google, Meta, and LinkedIn. These are subject to their own cookie and privacy policies:
We do not control how third-party services use cookies. While we have Data Processing Agreements in place, third parties follow their own privacy and cookie policies. We recommend reviewing their privacy policies directly if you have concerns.
Data Sharing: By allowing marketing and analytics cookies, you acknowledge that your data may be shared with these third parties for advertising, analytics, and insights purposes.
We comply with the General Data Protection Regulation (GDPR) Article 7 and Article 21 by:
We comply with the Digital Personal Data Protection Act 2023 by:
We comply with the California Consumer Privacy Act by:
We may update this Cookie Policy periodically to:
The "Last Updated" date at the top of this page indicates when we last made material changes. We will notify you of significant changes via email or a prominent notice on our website. Your continued use of our website after changes become effective constitutes your acceptance of the updated Cookie Policy.
If you have questions about our use of cookies, wish to exercise your rights, or have concerns about our cookie practices, please contact us:
LBDIK Consulting (Apex Influence)
Bengaluru, Karnataka, India
Email: privacy@apexinfluence.in
Website: https://apexinfluence.in
Response Time: We aim to respond to all cookie-related queries within 7 business days.
For more comprehensive information about our data practices and your privacy rights, please see our full Privacy Policy.